Hear from Tierney Smith our Head of Communications and Nick Saxby, Associate Director at Walnut UnLimited on how to use behavioural science to understand how to better develop messages and communications journeys that resonate deeply enough to inspire action. We conducted this study across two regions: Finland and Germany. Watch the webinar below to learn about the research methodology, our findings and how your organisation can use these learnings to better communicate about these vital ecosystems.
Check out the full Message Testing Playbook to discover the simple step to improving how to position peatlands and their critical role in tackling climate change and other environmental crises.